The Business Fixer Blog by Wes Schaeffer, The Sales Whisperer®

Derek Halpern Runs a 7-Figure Software Business From a Coffee Shop

Written by Wes Schaeffer | Apr 26, 2017

The Customer Is Always Right Until They Aren't

Stream below or right-click here to download the episode. 

 

What You'll Learn In This Episode of The Sales Podcast...

  • Runs Social Triggers
    • 6 courses
    • Software products including a SaaS
    • Almost 20 people now
    • No office space
    • Why he prefers working from coffee shops
  • Why we mistakenly think we have to compete on price
  • How the race to the bottom hurts your growth
  • How do you handle unhappy customers?
  • Do people have a right to buy from you?
  • Why you need to protect your team.
  • How to de-escalate tough situations.
  • “How do you deal with social media terrorists?”
  • What to do when it’s your fault
  • The three steps to stay in control of your online reputation.
  • How to use public shaming to your benefit.
  • How to leverage effective terms and conditions to minimize returns.
  • What to do after the sale.
  • The 3 stages to making the sale
  • Why you need to anticipate the problems a new customer might have
  • Why you shouldn’t worry about refunds
  • How many new courses does Derek launch per year
  • Is email dead?
  • The future of engagement
  • How to reach people when you’re new
  • Why he killed a podcast with 30,000 downloads per episode
  • How to balance FOMO and FOGD.
  • "You can’t strike oil by digging 100..."
  • Where you need to build first
  • Where all of his revenue comes from

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