There are always riches in niches
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- Nomadic business
- Formally part of the LinkedIn spamming problem
- How do you rise above the noise and be a welcome guest in their LinkedIn inbox?
- Personalize/customize
- Yes, it can take more time
- As a prospecting company, it can be hard to show the ROI for personalized prospecting unless you have a high price point
- Niche down, i.e. VP of Operation in manufacturing in Cleveland then switch it around
- He does everything by hand with VAs
Keep the human touch in your digital marketing."
- LinkedIn is cracking down on third-party tools
- Don't have a bunch of IP addresses login to your account
- Use Amazon Workspaces
- Get your value proposition dialed in
Links Mentioned In The Sales Podcast