He has a potty mouth but his message is right on. You only get one shot. Do not miss your chance.
On another note, this is what Gen Y is listening to and so are The Millenials and Gen X. They are all now influencing the Boomers.
So pay attention to the Alpha Voices. Times they are a'changin.
Lose yourself and seize the opportunity.
If you need more help growing your sales, check out the following resources scattered around this site and a few others I operate, such as:
Good Selling,