The Business Fixer Blog by Wes Schaeffer, The Sales Whisperer®

How To Send An Email That Sucks

Written by Wes Schaeffer | Dec 22, 2017

Ugh.

It's really not that hard.

But maybe it is.

Then again, since everyone is so bad at it, it should be easy to win by being just 1% better.

What is "it"? 

Sending emails that 

don't suck. 

Why oh why do people still do this?

Why can't people send a humanized message that addresses my concerns, is centered on my needs, has a clear call to action, and solves my pains quickly and affordably?

Below is an email I received today.

It was so average and ordinary and typical that I was compelled to take a moment to review it and break it down for you so you won't make the same mistake.

If you'd like my assistance to tighten up your written content from emails to landing pages to webinars to presentations, check out my 90 day private coaching program.