Tell stories, make sales!
[ LISTEN NOW ON ITUNES ]
- Sold high-end luxury items duty-free on cruise ships
- Sold a lot of Swiss watches
- Grand Caymans and the Bahamas
- He went to college for radio
- He knew how to present but not necessarily sell
- He'd pitch to 500 people for an hour!
Related episodes and posts
- How to become a great storyteller in 30 minutes
- Meet them where they are
- The technical details are rarely enticing
- Vivid imagery is needed to be a great storyteller
- Get the prospect to turn on his/her camera and look at you on a video call
- Get their attention when they have four screens fighting for their limited focus
- Hunter green...emerald green...mossy green?
- Tempo and pace must be modified and paused to change things up to recapture the attention of the prospect.
- Record yourself...which is hard and sucks
- All human interactions involve stories, so get better at it
- Build rapport
- Be human
- Take the person in the audience and help them feel as though they are in the story
- Go for a walk as you're listening to this podcast
- Observe a tree...what kind is it...how does the bark peel off of it...how are the leaves...notice these things...pay attention...take mental notes...observe...describe...
- Sellers always make it about them
- Your buyer is the hero of your story
- Remove "we," "I," "me," "us," and make about "you."
- Most offerings out there are pretty similar
- Build a champion quickly
- We're trying to save people time and money
- We're selling efficiency
- He uses Gong.io to find key moments
- Close more deals when you curse on a demo (Gong.io)
- Conversational intelligence (Gong.io)
All human interactions involve stories, so get better at telling them."
- Create, curate, or comment on content
- Let people connect the dots on their own
- Discuss the problems and how you solve them
- Give value to your LinkedIn prospects
- Give value to pull prospects into your space
- Social selling helps you put yourself out there
- Take The CRM Quiz: get a free consultation with me
- Donate: Just because you like the show, the no-bullshit approach, and don't want to buy a book, software, or The Make Every Sale Program.
- The Sales Agenda: take control of every sales opportunity like a pro.
- Leadferno: Turn lurkers into leads
- Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, save on hotels, travel, car rentals, you name it.
- Send Drunk Emails: ...that get opened and get you paid!
- Phone Burner: work the phone like a machine so you can be a human when you connect.
- Sendspark: Send video emails that make an impact so you can stand out from the noise. Use promo code SALESWHISPERER to get 33% off for 3 months
GUEST INFO:
- Guest Site: https://www.demostack.com/
- Guest Site: https://www.linkedin.com/company/socialsocialio/
- Guest Twitter: https://twitter.com/NickCapozzi
- Guest LinkedIn: https://www.linkedin.com/in/nick-capozzi/
PODCAST INFO:
SUPPORT & CONNECT: Check out the sponsors above, it’s the best way to support this podcast