Be More Human In Sales With Stories
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Storytelling Tips you'll learn today on The Sales Podcast...
- Started early studying business
- Started a business with his brother at 21
- Loved leading his teams
- We're all in the people business
- Your solutions address a struggle
- Build stories around it
- The more personal it is, the more powerful it is
- The speed of business makes us rush
- Give quick case studies and stories
- You need to develop your storytelling skills
- Keep your personality in business
- Stories make you human
- Our mind is wired to remember stories
- He was struggling as a young entrepreneur and his friend recommended he record every presentation...and it was painful
- What causes people to engage? Stories.
- Spoke for free at first and got booked from someone in the audience
- Companies struggle with differentiation and storytelling is key
- Turnover and morale is an issue in many companies
- Leaders need to create great environments
- Perks help but we can control the relationships we build and the trust we establish
- People want to know their voices are heard and they are cared about
- You have to work on yourself and recognize how your leadership style impacts those on your team
- If you have a crusade understand that taking sides can have its downside
- Leadership requires effort
- Pick your style and convey it
- Leaders should be needed less often as they nurture their people
- When to apply micro-management leadership
- Hire for culture and train for skill
- The hard part is un-learning bad skills and habits
- Business is long-term so culture matters
Links Mentioned In The Sales Podcast
- Get the bonuses on Ty Bennett's page for podcast listeners
- Order Ty's books
