The Business Fixer Blog by Wes Schaeffer, The Sales Whisperer®

How To Be Relevant, Popular, and Attainable in SEO, Stephan Spencer

Written by Wes Schaeffer | Aug 16, 2019

How To Get Free Leads To Your Site 

Click here to download the episode. 

[ LISTEN NOW ON ITUNES ]

 

SEO Tips you'll learn today on The Sales Podcast...

  • SEO is the fastest and most direct path from your prospects to you
  • You can rank in four to 12 months AFTER you've implemented
  • Find your keywords
    • Title tags are vital
    • File names are important
    • And alt attribute
    • DO NOT DO SEO STUFFING!
  • Relevant, popular, and attainable
  • Meta description is not that important
  • Be outcome vs activity-focused
  • Find experts in niches to bring onto your team
  • The SEO B.S. Detector and SEO Hiring Blueprint
  • "So tell me about your process of optimizing meta keywords."

  • Your quality posts and pages represent your army of salespeople
  • Thin content (under a few hundred words) is not valuable
  • Tag pages can create duplicate content and mess
  • Do you have control over your Robots.txt file to add "NoIndex" to bad listings?
  • Create remarkable content
  • Create curiosity with your headline
  • Be careful about linking to content producers and having them provide content
  • Outsource your writing to great writers
  • E.A.T. of SEO
  • Be relevant
  • Be authoritative
  • Video is important
  • Leverage YouTube Trends
  • YouTube supports hashtags now
  • YouTube transcribes your video
  • Take SRT file and upload it with your native video to LinkedIn

Links Mentioned In The Sales Podcast

Sales Growth Tools Mentioned In The Sales Podcast

  • Hire The Best Speaker for your sales meeting or marketing conference
  • Take The CRM Quiz: get a free consultation with me
  • Donate: Just because you like the show, the no-bullshit approach, and don't want to buy a book, software, or The Make Every Sale Program.
  • The Sales Agenda: take control of every sales opportunity like a pro.
  • Leadferno: Turn lurkers into leads
  • Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, and save on hotels, travel, car rentals, you name it.
  • Send Drunk Emails: ...that get opened and get you paid!
  • Phone Burner: work the phone like a machine so you can be a human when you connect.
  • Apollo: Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

PODCAST INFO:

SUPPORT & CONNECT: Check out the sponsors above; it’s the best way to support this podcast