How To Be Relevant, Popular, and Attainable in SEO, Stephan Spencer
Aug 16, 2019
How To Get Free Leads To Your Site
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SEO Tips you'll learn today on The Sales Podcast...
- SEO is the fastest and most direct path from your prospects to you
- You can rank in four to 12 months AFTER you've implemented
- Find your keywords
- Title tags are vital
- File names are important
- And alt attribute
- DO NOT DO SEO STUFFING!
- Relevant, popular, and attainable
- Meta description is not that important
- Be outcome vs activity-focused
- Find experts in niches to bring onto your team
- The SEO B.S. Detector and SEO Hiring Blueprint
- "So tell me about your process of optimizing meta keywords."
- Your quality posts and pages represent your army of salespeople
- Thin content (under a few hundred words) is not valuable
- Tag pages can create duplicate content and mess
- Do you have control over your Robots.txt file to add "NoIndex" to bad listings?
- Create remarkable content
- Create curiosity with your headline
- Be careful about linking to content producers and having them provide content
- Outsource your writing to great writers
- E.A.T. of SEO
- Be relevant
- Be authoritative
- Video is important
- Leverage YouTube Trends
- YouTube supports hashtags now
- YouTube transcribes your video
- Take SRT file and upload it with your native video to LinkedIn
Links Mentioned In The Sales Podcast
- Visit SEO expert Stephan Spencer's home on the web
- Get Stephan's four free SEO bonuses
- Get Stephan Spencer's SEO Books
- "Google Power Search: The Essential Guide to Finding Anything Online With Google"
- "The Art of SEO: Mastering Search Engine Optimization" (jump to chapter 7 for free)
- Get Pocket
- Follow Stephan Spencer on Twitter
Sales Growth Tools Mentioned In The Sales Podcast
- Hire The Best Speaker for your sales meeting or marketing conference
- Take The CRM Quiz: get a free consultation with me
- Donate: Just because you like the show, the no-bullshit approach, and don't want to buy a book, software, or The Make Every Sale Program.
- The Sales Agenda: take control of every sales opportunity like a pro.
- Leadferno: Turn lurkers into leads
- Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, and save on hotels, travel, car rentals, you name it.
- Send Drunk Emails: ...that get opened and get you paid!
- Phone Burner: work the phone like a machine so you can be a human when you connect.
- Apollo: Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo
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