The Business Fixer Blog by Wes Schaeffer, The Sales Whisperer®

Master Your Online Business Growth With Entrepreneur and Mom, Alison Prince

Written by Wes Schaeffer | Aug 23, 2018

Start small with your online business before you commit to your ecommerce platform

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Sales Tips you'll learn today on The Sales Podcast...

You have to get a college degree to have financial security," she was told.
  • She qualified for food stamps with her first paycheck as a teacher
  • She researched "how do people make money"...at the library
  • After four kids they were still living paycheck-to-paycheck
  • Discovered e-commerce
  • Almost quit on her third day of online selling
  • Believes in "influencer marketing"
    • Offered referral fees
    • Started with smaller influencers who were easy to approach
    • As she grew she spoiled them
  • Found an old piece of wood and cut it into pieces, sanded it, and took pictures of them and sold $9,000 the next day by selling the vision (and her neighbor called it trash)
  • Sold her e-commerce business after 8 years and now she teaches others how to sell from home
  • Built two million dollar businesses but thought she got lucky
  • So she taught her daughters and they sold $100,000 in 9 months by finding what was trending
  • She has tripled her shopping cart values with ClickFunnels
  • Her kids borrowed $200 from them and bought products made in America
  • They tested their products then scaled and imported from China and made them their own
  • Just sell what's selling
  • Grab boxes are the deal (priced around $30)
    • Offer hints but don't tell them what it is
    • People get excited and fight over the boxes!
    • Play off of FOMO
  • A brand is a promise. It helps you stand apart in a commoditized market. So create a brand.
  • Only spends two hours per week running her site with a hyper-focus on one product
    • Scarves will always be around so just keep up with the trends
  • Her girls worked on Saturdays to ship with their friends
  • She was missing the teaching aspect in her life
  • She was telling facts, not stories, and her business completely changed
  • Then she built a webinar and her business is fun
  • 18 months ago she didn't have a Facebook page or a YouTube channel
  • Get going on Instagram and get those 10,000 followers
    • Connect and partner with open-minded people on Instagram and grow your list
  • Your thoughts change your life
    • Her 10 and 13 year old daughters got over their insecurities
    • They forgave themselves and kept moving forward
  • STOP IT!!! #KickSatanInTheTeeth

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Links Mentioned In The Sales Podcast