Master Your Online Business Growth With Entrepreneur and Mom, Alison Prince

Aug 23, 2018

Wes Schaeffer

The Sales Podcast Marketing Automation Online Business

Start small with your online business before you commit to your ecommerce platform

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Sales Tips you'll learn today on The Sales Podcast...

You have to get a college degree to have financial security," she was told.

She qualified for food stamps with her first paycheck as a teacher
She researched "how do people make money"...at the library
After four kids they were still living paycheck-to-paycheck
Discovered e-commerce
Almost quit on her third day of online selling
Believes in "influencer marketing"
- Offered referral fees
- Started with smaller influencers who were easy to approach
- As she grew she spoiled them
Found an old piece of wood and cut it into pieces, sanded it, and took pictures of them and sold $9,000 the next day by selling the vision (and her neighbor called it trash)
Sold her e-commerce business after 8 years and now she teaches others how to sell from home
Built two million dollar businesses but thought she got lucky
So she taught her daughters and they sold $100,000 in 9 months by finding what was trending
She has tripled her shopping cart values with ClickFunnels
Her kids borrowed $200 from them and bought products made in America
They tested their products then scaled and imported from China and made them their own
Just sell what's selling
Grab boxes are the deal (priced around $30)
- Offer hints but don't tell them what it is
- People get excited and fight over the boxes!
- Play off of FOMO
A brand is a promise. It helps you stand apart in a commoditized market. So create a brand.
Only spends two hours per week running her site with a hyper-focus on one product
- Scarves will always be around so just keep up with the trends
Her girls worked on Saturdays to ship with their friends
She was missing the teaching aspect in her life
She was telling facts, not stories, and her business completely changed
Then she built a webinar and her business is fun
18 months ago she didn't have a Facebook page or a YouTube channel
Get going on Instagram and get those 10,000 followers
- Connect and partner with open-minded people on Instagram and grow your list
Your thoughts change your life
- Her 10 and 13 year old daughters got over their insecurities
- They forgave themselves and kept moving forward
STOP IT!!! #KickSatanInTheTeeth