The Business Fixer Blog by Wes Schaeffer, The Sales Whisperer®

Drew Burks Monetizes Faceless YouTube Channels To The Bank

Written by Wes Schaeffer | Mar 13, 2023

Create video content that sells

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YouTube Marketing Tips you'll learn today on The Sales Podcast...

  • How to monetize your YouTube channel.
  • YouTube is a powerful search engine, so it's an asset for your business.
  • You can use YouTube videos on your own website.
  • You can sell YouTube channels.
  • His friend had bought a YouTube channel about 18 months ago, and Drew didn't know that could be done.
  • AdSense is the ultimate self-liquidating offer.
  • There are two types of channels on YouTube:
    • The personality channel.
    • The faceless channel (cashflow or cash-cow or brand or niche or voiceover channels).

Related episodes and posts

  • 51 million YouTube channels.
  • Most are failing.
  • You can outsource the creation of your faceless channels
  • Unless you have a lot of cash, start your own channel.
  • He has dozens of channels, i.e., soccer, pickleball, crypto, etc.
  • He doesn't want to get too involved in it, so he doesn't get attached and involved.
  • The goal is not to create a job for yourself.
  • He starts by looking at the niches that are getting views and subscribers.
  • Health, spirituality, crypto, etc., by searching on YouTube.
  • SocialBlade.com will show you the value of a channel.
  • Then they look on Google for affiliates and online coaches in this space.
  • Create viral and search content.
  • Create a plan, hire the team, and launch.
  • They do one video/day, Monday-Friday.
  • 1,000 subscribers and 4,000 watch hours to monetize it in about one month.
  • The first 90 days, they are tracking the data.
  • Then they adjust the team to ensure their content is optimized.

 

 

  • How do you want to make money with your YouTube channel?
  • How do you get the content? YouTube allows you to take clips from other content sources (maybe six seconds).
  • You need an AI technician to help with voiceovers.
  • You can translate your AI voiceovers with a click.
  • Everything is organic insofar as their growth.
  • You've seen TV before.
    • Take a network like NBC, and that's a channel.
    • NBC runs programming 24/7.
    • NBC runs ads on its TV shows to generate revenue.
    • YouTube gives you 55% of the ad revenue they generate.
    • You can embed your own ads on your own channel and keep all the revenue.
Keep your face off the channel so you can sell it when you're ready."
  • Don't do this yourself.
  • Keep your face off the channel.
  • If you buy a channel, make sure you look behind the scenes and see the currency and the people involved.
  • Do a live Zoom video to look around instead of trusting screenshots.
  • Will take 6-9 months to break even with AdSense

 

 

Sales Growth Tools Mentioned In The Sales Podcast

  • Hire The Best Speaker for your sales meeting or marketing conference
  • Take The CRM Quiz: get a free consultation with me
  • Donate: Just because you like the show, the no-bullshit approach, and don't want to buy a book, software, or The Make Every Sale Program.
  • The Sales Agenda: take control of every sales opportunity like a pro.
  • Leadferno: Turn lurkers into leads
  • Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, and save on hotels, travel, car rentals, you name it.
  • Send Drunk Emails: ...that get opened and get you paid!
  • Phone Burner: work the phone like a machine so you can be a human when you connect.
  • Apollo: Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

GUEST INFO:

  • Guest Site: https://www.ytmoneymedia.com/youtube-profits
  • Guest Instagram: https://www.instagram.com/drewburks/
  • Guest LinkedIn: https://www.linkedin.com/in/drewburks/

PODCAST INFO:

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