Ryan Stewman Keeps It Real: Sales, Entrepreneurship, and Growth Today

Wes Schaeffer | August 30, 2024

"Keep sales simple and human by focusing on the basics and providing excellent customer service."

Sales Tips you'll learn today on The Sales Podcast...

00:00 Introduction and Catching Up
03:02 The Power of Keeping Sales Simple and Human
08:54 Consistency and Persistence: The Keys to Long-Term Success
15:54 Attracting High-Quality Clients Through Authenticity and Family Values
23:06 Balancing Success in Business and Personal Life
28:03 Standing Out in a Noisy and Flashy World
35:00 Staying True to Your Values: The Path to Fulfillment and Purpose
45:09 Mastering the Levels of Business
48:36 Increasing Revenue, Decreasing Overhead, and Minimizing Taxes
52:31 Finding Reliable Resources for Personal and Professional Growth

Simple works
Be consistent
We get in our own way
Ryan has been at it for 14 years and counting
Human-to-Human sales works better than ever
1st Phorm has dominated the lifestyle niche
- They call their new customers
- They send a handwritten letter
Create a good offer
Promote your offer
The internet bros will do anything other than talk to you
Ryan stays involved in sales
He’s had to evolve his offers
It used to be social media marketing for loan officers back in 2010
By 2018, everyone was doing it
He’s also been running masterminds since 2010
His mastermind is now a business association, kinda like being in AAA
This helps him stand out
He likes having clients who are more successful than himself
You become who you hang out with
He can’t turn a loser into a winner, but he can take a winner and help you win bigger
Ryan bought his first exotic car in 2017, and it stood out (Influenced by Ed Mylett)
In 2015, he was calling people out and was shit-talking, but it attracted people who were into drama, and he didn’t want to stay in that lane
In early 2023, he started doing things differently
In late 2022, he bought a ranch and wanted to show how to be a good family man and have a real-life
Build a business to have a life
At 45, he’s done a lot of big things, and he has a new bucket list that includes having a great family
Cows are $3k to $5k each now and they 3D print money
The public now holds him accountable due to his visibility
He’s been home for the last 18 months, but he’s getting back out there to share his new message
Facebook took his post down, thanking God for all he has
He read “Atlas Shrugged” in 2007, and we both see the world accelerating toward it

I wish I had the confidence that comes with ignorance.”

Most of us have lived a soft, privileged life
Know how to sell
Save your cash
Buy land
Do everything, i.e., make cold calls, learn copywriting, learn how to get your own leads, learn how to create offers, etc.
Everyone says they want to “go to the next level.”
Eight skills to master and grow through the four levels of business
- W2 employees must learn sales and marketing
- Start your own business and learn hiring and training
- Become an executive in business and learn brand-building and leadership
- Own the business and learn how to minimize your taxes and manage your money because all good things come to an end
Three ways to make money as a business owner (Revenue is vanity, profit is sanity)
- Make more sales
- Decrease overhead
- Minimize taxes
Losers will be revealed as tough times come along
“Influencers” and “coaches” are exploding because those who can’t, coach
He thinks they’ll fall off over the next 12 months
Look for real people with real lives, i.e., real marriages, real homes, etc.
Most people aren’t resourceful
Sales is like dating, but it’s not like sex