Video will enhance the abilities and effectiveness of sales people
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- "Quickly create and send custom video emails that boost response rates by 8x!"
- Video will help salespeople re-introduce the human component back to sales
- How to send personal video messages
- This is not Wistia or Vimeo. It's more like BombBomb
- Sales reps are asking for more content and better access to more content, including capturing screen demos
- More powerful than Camtasia or Jing
- Can create and track how prospects engage with the video content
- Simple to use
- Works within the browser with a Chrome Extension
- One click to send
- Wait for notifications
- It's still early in the video email game
- Helps you stand apart from the crowd
- Record
- Share immediately with Gmail and Outlook
- Free supports Gmail
- Paid version supports Outlook
- Track opens, views, view length, engagement
- Hints to personalize
- Hold up a white board that says "Hi (Joe / Mary)"
- Do a screenshare of their website or LinkedIn profile
- Easily share existing company content
- Increase appointment show-up rates
- Can be used in sales, prospecting, updates with clients, etc.
- Authenticity trumps everything these days so be yourself
Links Mentioned In The CRM Sushi Podcast
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