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- Global 2,000 and fast-growing startups
- We're still salespeople and needing to make our numbers
- As salespeople we make it worth their while to meet with us
- If you offer value you can still reach decision makers
- Provocative
- Speak to a universal truth
- Small and large companies have similar struggles in that they want and need to grow
- Senior leaders have great B.S. meters
- What's unique to you and defensible?
- Get informed about your prospects
- Have empathy
- Timeless sales books
- Sales leaders have different duties and responsibilities
- People are people and problems are problems
- What kind of impact can you make?
- What kind of value do you provide?
- The connected-planning space
- Sales performance management (SPM), sales effectiveness, and marketing performance solutions.
- Salesforce automation
- Sales enablement
- Go-To-Market Strategies
- Where you sell
- How you sell
- What to sell
- Gut feel and institutional knowledge still has value but so does data-driven analyses
- They are using artificial intelligence to help big businesses look at the data in an un-biased way
- Find that universal truth
- Find your one thing
- Knock down the silos in your organization
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