Apply Sales Enablement To Sell To Large and Small Companies, Jason Loh Jun 19, 2018 Wes Schaeffer The Sales Podcast Marketing Automation Sales Enablement Entrepreneur Share this blog post on Twitter Share this blog post on Facebook Share this blog post on LinkedIn Combine gut feel with data to make every sale Stream below or right click here to download the episode. [ LISTEN NOW ON ITUNES ] Sales Enablement Tips you'll learn today on The Sales Podcast... Global 2,000 and fast-growing startups We're still salespeople and needing to make our numbers As salespeople we make it worth their while to meet with us If you offer value you can still reach decision makers Provocative Speak to a universal truth Small and large companies have similar struggles in that they want and need to grow Senior leaders have great B.S. meters What's unique to you and defensible? Get informed about your prospects Have empathy Timeless sales books "SPIN Selling" "Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance" "The Challenger Sale: Taking Control of the Customer Conversation" Sales leaders have different duties and responsibilities People are people and problems are problems What kind of impact can you make? What kind of value do you provide? The connected-planning space Sales performance management (SPM), sales effectiveness, and marketing performance solutions. Salesforce automation Sales enablement Go-To-Market Strategies Where you sell How you sell What to sell Gut feel and institutional knowledge still has value but so does data-driven analyses They are using artificial intelligence to help big businesses look at the data in an un-biased way Find that universal truth Find your one thing Knock down the silos in your organization Related Articles: Introduction to Sales Enablement How to Select a Lead Management Tool: HubSpot vs Infusionsoft Links Mentioned In This Episode Visit Anaplan to "Be Dynamic. Be Collaborative. Be Intelligent." Join The Sales Community
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