- "Sponsored by" announcements needed help
- Struggle to have a consistent message
- They scrape long form content
- Learn who's talking about what
- Look for repetition and signs of success
- Make better usage of your marketing dollars
- Minimize your marketing risks
- Do competitive research
- See where your competitors are spending their marketing dollars
- Intelligence
- Content
- Brands
- Thought Leaders
- Professional audiences are great to monetize
- Easier to monetize B2B audiences vs. B2C
- Know your KPIs
- Know what you're willing to risk
- Media buying module
- Publisher module
- Started as publishers themselves
Watch Previous Episodes of The CRM Sushi Podcast
Links Mentioned In The CRM Sushi Podcast
- Start your demo at ThoughtLeaders
