Two-Way Business Text Messaging For Teams
"It's like Gmail for text messaging."
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SMS Marketing Tips You'll Learn In This Episode of The CRM Sushi Podcast...
- Co-founder of CallLoop—bulk one-way SMS
- People wanted 2-way conversations via text with a local phone number
- Colleges market to millennials.
- HVAC companies.
- Insurance agent is killing it with no CRM and is having two-way SMS conversations
- Transportation company has three sales guys, and his best is just texting with his personal cell phone. (Great for the salesperson but bad for the owner/manager who needs to keep all records inside his own platform.)
- His buddy sells cars, and he doesn’t call people. He just texts them. These are all opt-ins.
- Water purification system uses HubSpot and is doing well.
- Infusionsoft sales rep hit Chris up on the last day of the month via text to make a sale.
- Works through Keap (Infusionsoft)
- CallLoop is shortcode—one way—not great for conversations
- HubSpot, ActiveCampaign, Marketo, Keap (Infusionsoft), with Zoho and Salesforce coming soon, as well as Zapier.
- Automate your pipeline and follow up with multi-step, multi-media.
- No integration with Google Voice, so that limits you.
- Financial services companies need historical records to be in compliance. (Anchor is audio for Twitter, but it takes time to listen.)
- It’s like Facebook Messenger or Slack.
- Add contacts one by one.
- Add merge fields in the app or from your CRM.
- Profile enrichment coming in Q2/17 by looking up their cell phone.
- Real-time chats.
- Canned responses coming.
- Invite users and set permissions.
- Workflows—integrate it with your CRM or marketing automation platform. (HTTP Post in Infusionsoft or Webhooks with HubSpot)
- Rotate leads in HubSpot or Round Robin with Keap.
- Nathan has 40 trainers at four gyms in Ohio and needs customized messaging.
- Congratulate the client for checking in 10 times.
- Call forwarding will send it to your cell phone or anywhere else.
- Book Appointment: Apple, Google, Outlook, Yahoo, HubSpot Pricing like Twillio
- $10/seat/mo or $100/seat/year + 1.5 cents per text, 3 cents per picture Port in your numbers.
Catch Up on Previous Episodes of The CRM Sushi Podcast
Links Mentioned In The CRM Sushi Podcast
- Visit Sales Message Web Site for a $1 trial for CRM Sushi listeners
