How To Fix Your Crappy Demos To Make Bigger Sales Faster, Yoav Vilner
Apr 29, 2022
Offer sales experiences that convert
Professional Sales Tips you'll learn today on The Sales Podcast...
- CEO and CMO
- Launched new idea during COVID
- VCs were shrinking
- He couldn't even meet with his co-founder unless they walked his dog
- Understand the process of ideation
- Meet with potential co-founders
- Launch during a crisis
- Use the turmoil and chaos as an opportunity
- Launch when it "makes no sense"
Related episodes and posts
- When people are worried about sales, they are more discerning with their spend
- Demos are always dangerous
- Demos can be complex and time-consuming
- Sales teams are thrown to the wolves to do the demo correctly
- Yoav launched and it was a top product on Product Hunt
- 200 press articles in their first 18 months
- The landscape is in need of good demo tools
Demos are always dangerous."
- Hired a VP of Sales
- They had two founders and a developer
- VP of Sales hit up his peers to get additional validation
- VP of Sales started selling as well
- Had a $6 million seed
- Got $2.5 million up front
- People change their minds on what's a good idea when you send them an invoice
- They asked prospects about their challenges to see what they described as their friction and issues
- It's a great tool for SaaS solutions
- Drag n Drop demos
- Add prospect logos
- Not great for mobile apps
- Won't break because you're not connected to the backend
- Demo typical use cases
People change their minds on what's a good idea when you send them an invoice."
- He and his co-founder both had startup experience
- Raised $56 million in total
- He had to move fast in hyper-growth mode to shift the market
- Has over 100 employees now with over 100 big clients
- Be bold, move fast, break things
- The market perceives them as the leader
- Getting over 1,000 inbound leads/mo now
- Came out of stealth on the high end of the pricing spectrum and it worked
- Constantly test, experiment, and research
Go high on your pricing to establish your value in the marketplace."
- Focus and demand can put pressure on you to accept less-than-ideal clients
- His product team is organized and does not allow noise to interfere with decisions
Sales Growth Tools Mentioned In The Sales Podcast
- Visit Walnut to create more than interactive product demos