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DAILY EMAIL TIPS
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CRM
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KEAP CRM
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PRE-MADE KEAP CAMPAIGNS
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MEDIA APPEARANCES
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Master The 6 Persuasion Power Levers With NLP & BJJ Paul Mascetta
Wes Schaeffer
|
December 8, 2020
Use the Trifecta of Power To Perfect Your Persuasion
[ LISTEN NOW ON ITUNES ]
Sales Tips
you'll learn today on
The Sales Podcast
...
Six
persuasion
power levers
15 years in marketing
Self-improvement junkie
His friend needed a
copywriter
but didn't have money for a "real" one
His business took off and his writing business income surpassed his day job
Studied sales,
psychology
,
NLP
,
persuasion
Turned those into
sales courses
50 training offerings now
Trained over 10,000 people now
Your intent determines if you're
persuading
or
manipulating
Does your offer benefit both of you?
People buy
emotionally
and justify with logic
Tap into their emotional hot buttons
Find out their interests and value buttons
Take control of the sales situation
Have a sales sequence. Follow the
Sales Agenda
.
Should you let leads go if they don't play ball?
How to know when to choose to lose
What's your
sales cycle
? What's your typical prospect's disposition?
You have to determine their "Why"
We assign
emotional values to everything
Demonstrate the price vs. value
80% of the sale is done before you ask for the order (which is why I say, "
To Make Any Sale, You Must Make Every Sale
.)
Meet-n-greed
Needs analysis
The interview process
Create rapport
Awareness
Align with their beliefs, thoughts, values
Context, Environment, Circumstance
Authenticity
Find the balance between your authentic and
persuasive self
Authority
"
Influence
" by Robert Cialdini
People perceive who you are and you can control that
Aptitude
Perceived vs. real ability
Persuasive aptitude
Adaptability
Be flexible
We defend our beliefs
Learn how to work around that
Articulateness
Handling imposter syndrome
You grow into your position if you put into the work
Your
attitude
determines your altitude
Lie to yourself if your
pessimism
gets too loud
Say a little prayer
and repeat positive affirmations
The Trifecta of Power
Story-telling
Metaphors
Analogies
Links Mentioned In The Sales Podcast
Get
The Six Persuasion Power Levers
Find him at
Influence Academy
Subscribe to his
YouTube channel
If you are interested in this topic, you can also learn about this with
interpersonal skills training
that could give you leverage in many situations where persuasion is key.
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