<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1581599555431982&amp;ev=PageView&amp;noscript=1">

Gerry Spence 'Win Your Case' Book Review

Podcast Template

[ LISTEN NOW ON ITUNES ]

PASTE VIMEO CODE OVER THIS LINE

 

PASTE LIBSYN CODE OVER THIS LINE

Professional Sales Tips you'll learn today on The Sales Podcast...

  • Today I review "Win Your Case: How to Present, Persuade, and Prevail, Every Place, Every Time," by Gerry Spence
  • His title reminds me of "The Five Proven Steps To Make Every Sale"
  • Who am I, and what am I going to do with the rest of my life?
  • Stand on a table and sing. 
  • Paint. Write poetry.
  • Credibility is the key to winning...so you must be honest with yourself to be credible.
  • We learn from our pain, but we often defend against it in inappropriate ways.
  • Our power is in our uniqueness. We are indomitable when we realize this. But we have no ears for simple truths.
  • We allow ourselves to be turned into uniform products, consuming uniform products.
  • Don't let the Church of Uniformity drown you in its baptismal waters.
  • Your vulnerability can be palpable.


Related episodes and posts

  • .

  • Your big heart and unself-conscious smile are attractive.
    • It gives you power.
    • Caring is contagious.
    • Appreciate who you are.
    • "I'm all I got. And it's enough."
  • We need a vision.
  • Our psyches are fragile.
  • Find the courage to be yourself.
  • Be genuine to be humble.
  • Bring in the real you to every meeting.
  • Show you care and emit the shining light of credibility.
  • Tell the truth.
  • Shake off all pretenses.
  • You'll be yourself, which will make you unconquerable.

 

  • We are too left-brained. We need to feel more.
  • It's okay to cry. It's okay to express true anger.
We have no ears for simple truths."
We allow ourselves to be turned into uniform products, consuming uniform products"
  • To suppress your feelings is to murder yourself.
  • Kids are happy and joyful. We say they are innocent. He says they are honest and credible.
  • Thinking is not feeling.
  • How does it feel to be in your prospect's shoes?
  • We must learn to feel again.
  • The most powerful person in the courtroom—and at the negotiation/sales table—is the vulnerable person who is aware of his feelings and can share them honestly.
  • Feelings of love, fear, helplessness, and being alone abound in everyone, even the "power people."
  • In order to gain your trust, I must be trustworthy.
  • I must be real.
  • I must bring my whole self into the negotiation room.
  • Logic is a shifty product of the brain. We arrive at a just decision through our feelings.
For this is the truth: I have departed from the house of the scholars, and the door have I also slammed behind me. Too long did my soul sit hungry at their table: not like them have I got the knack of investigating, as the knack of nut-cracking. Freedom do I love, and the air over fresh soil; rather would I sleep on ox-skins than on their honours and dignities." ~Friedrich Nietzsche
  • The person who is intelligent enough to have acquired a working knowledge of the self is among the most intelligent of all.
  • Facts only have meaning via their emotional content.
  • When you speak with big words, people think you are hiding something, such as incompetence, fear, and small minds. They make you appear empty of caring and conviction.
  • We can recognize those who cannot be trusted.
  • Your candor and caring will cast a dazzling light that will push all of your shortcomings into forgotten shadows.
  • To move others, we must first be moved.
  • To persuade others, we must first be credible.
  • To be credible, we must tell the truth, and the truth always begins with our feelings.
  • To be a great listener, listen to yourself.
  • Listen to yourself as you speak, and you will be guided on how best to deliver your idea and win.
  • Spontaneity is the key that unlocks the door of the listener because it's honest and is heard as honest, and honesty is convincing.
  • Listen to your inner voice, but trust the editor. Not everything you think needs to be said.
  • The editor is usually trustworthy, but we are timid.
  • Take the risk of doing something in the moment.
  • It takes practice to listen and hear with the third ear.
  • Talk to yourself out loud.
  • Better to be scorned than to bore. Better to be slightly outrageious than to join the walking dead.
  • We are not listened to, so we do not listen.
  • Listen to what is going on inside you by tuning out what Big Brother and Madison Avenue want you to hear.
  • We can safely ignore most of the junk thrown at us that claims to be "information."
  • We must hear with our third ear. We must read and hear between the lines.
  • .
  • .

 

Start Your On-Demand Video Series Today

 

 

  • .
."
  • .
"
  • .
  • .

Sales Growth Tools Mentioned In The Sales Podcast

  • Take The CRM Quiz: get a free consultation with me
  • The Sales Agenda: take control of every sales opportunity like a pro.
  • Leadferno: Turn lurkers into leads
  • Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, save on hotels, travel, car rentals, you name it.
  • Send Drunk Emails: ...that get opened and get you paid!
  • Phone Burner: work the phone like a machine so you can be a human when you connect.
  • Sendspark: Send video emails that make an impact so you can stand out from the noise. Use promo code SALESWHISPERER to get 33% off for 3 months

GUEST INFO:

  • Guest Site:
  • Guest Twitter:
  • Guest Instagram:
  • Guest LinkedIn:

PODCAST INFO:

SUPPORT & CONNECT: Check out the sponsors above, it’s the best way to support this podcast