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Gui Costin's Proven Formula for Coaching Sales Teams to Success

"We grow apples and we sell them to apple buyers."

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Posts about Pain

Your Best Prospects Are In a Lot of Pain

The #1 job of a salesperson is NOT to sell.

Ha! That's it, Mr. Fancy Pants Whisperer. You've gone...
Let Your Prospects Tell You The Full Extent of Their Pain

Are you an aspirin or a vitamin?

One brings relief immediately but can create longterm damage while...

If They Can't Quantify They Can't Buy

I think I'm on a Mr. T kick the way I keep talking about "Pain." (It's the weekend...cut me some...


Gorillas of growth in the Inner circle

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Grow your sales with this private community of professional salespeople, sales managers, business owners, and entrepreneurs.
12 Weeks To Peak™

Can You Complete This Free Program?

Tough guys, self-proclaimed goo-roos, and carnival barkers start with a disclaimer as a "pattern interrupt,"

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